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The wow factor in website designs can be achieved by focusing on following factors:

  • Having the home page as pillar page
  • Having great quality content.
  • Focusing more on user experience than look and feel.
  • The simplicity of design
  • Designing for user and not for technology

The wow factor in social media marketing can be achieved by focusing on following factors:

  • Relevant content
  • Visibility on many social media platforms
  • Amusing and curiosity raising content
  • Structured creative content development strategy
  • User engagement and not just acquisition